Our deal support includes market analysis and monitoring the competition as well as working on win/loss analysis and elevator pitches. We also support the creation of case studies, references, and battle cards as well as understanding the target group profiles and buyer personas and analyzing the customer pain points to add more value to your services and offerings.
Deal Support is your organization's secret weapon. It helps in aligning Sales-enablement with your business as it focuses on quota attainment and influenced revenue goals. Deal Support is highly effective when the leads need additional reassurance (customer reference calls) or information (competitive intelligence and deal strategy) before making a purchase. In other words, it helps sales reps to close deals. divia, being the Hubspot Platinum Partner, provides multiple on-demand services to drive your revenue and growth.
The sales enablement process in most of the cases is poorly determined and misinterpreted. The weather can be rough, and the more competitive a market is, the more critical it is to keep an eye on the competition and consumer behaviors.It is tough to monitor in the day to day business, and a bird-eye view from outside can cover a lot of other perspectives. Right analysis at the right time, and monitoring it from time to time will not help you define workable strategies and sales goals but also keep you ahead of your competition. At divia, we provide you “Hunter Munition” for the successful hunt to stay vigilant.
Read MoreOn your behalf, we will find out the reasons for your potential customers' purchasing decisions. You can then use the results of this win/loss analysis for various purposes. Firstly, these insights will help you to improve your understanding of the competitions and market trends. Secondly, and quite crucial in your sales process, you can increase your closing rates, improve your sales tactics, or adjust your offer to the actual needs of your potential customers.
Read More"You never get a second chance to make a first impression" - in this sentence lies the entire significance of the first contact, especially in the professional context. Whether you speak to your future customers for the first time at trade fairs, lectures, on the phone, or in an elevator itself, after your 30-120 second elevator pitch, your customer will know who you are, what you are doing. In that small timespan, they also want to know what benefits your products and services will have for him.
"The buyer is always tuned in to one radio station: WIIFM (What's In It For Me). The rest is filtered out as noise" - Steve Woodruff. We are happy to support you in finding a balance between the natural and professional appearance that will convince your customers and help to prepare the different scenarios that are convincing, informative, and personable.
Use cases and references are powerful tools in digital marketing. References convince clients by creating credibility and value.
They demonstrate competence and experience and act as a means of customer loyalty. Use cases are thematically related, and specific circumstances of your potential customers' flow are illustrated and defined. Sample calculations and comparisons will help you to make an offer that is more transparent, distinct, and attractive. We are happy to advise and support you in the conception and creation of references and use cases.
In highly competitive markets, in particular, even if your sales staff are motivated, they need the constant support of data insights and analytics.
The battle card comprises all the relevant information about your market, environment, and suitable customers and provides the basis for arguments about benefits and solutions in sales talks. In addition to this, it demonstrates detailed information about the strategy and services of your competitors. We are happy to advise and support you in the conception, research, and creation of your Battle Cards.
Customer pain points are identified based on a series of open questions, further to which strategies are developed to solve them, and suitable services are offered or conveyed to take things forward. Digital marketing also uses other sources of information like social media monitoring, blog monitoring, and customer community analyzes.
Wherever your customers express themselves personally online, they may leave valuable information behind that will help you to tailor your offer even better to the needs of your customers. We would be happy to identify relevant sources together with you and develop a concept with which you can add values to your services offered to your customers.
Client or customer profiles serve as the basis for almost every one of your marketing measures. It includes a lot of features about your clients - their demographics, psychographic information, behavior, trends, and environments.
In the B2B context, your client profiles include the number of employees, turnover, field, and area of activity as well as information on decision-making processes and budget. We help you to develop your customer profiling concept that works for your business and put your marketing on a solid foundation. We have experiences in creating client journeys from point A to Z, and with our support, you will identify target groups and buyer personas that will enable you to focus your sales activities and lead them to success.
We are a full-service marketing consulting firm that succeeds in our client’s goals through the strategic utilization of technology and customer-centric processes. We focus on digital transformation, sales enablement, marketing automation and planning, and buyer personas and journeys.
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